SG Gift Voucher Promo Print Ad (Digital)

Project Overview:

A print and digital advertising campaign developed in 2021 for a supermarket promotional offer, published in The New Paper Singapore.

The objective was to create a high-impact, easy-to-digest print ad that effectively communicated the value of supermarket vouchers redeemable across major supermarket chains in Singapore, alongside a featured $1,000 staycation package incentive. The design focused on strong visual hierarchy, bold promotional messaging, and clear call-to-action elements to capture attention in both print and digital formats, driving awareness and encouraging customer participation in the campaign.

Deliverables:

• Print ad design for print and digital (colored and black & white version)
• Landing page (mobile responsive)

Completed in 2021.